Dolce & Gabbana’s campaigns are well-known for their colourful vitality and their stories of family celebrations. The same line has been taken for their latest collection, with some additional touches of Spanish Flamenco. According to the designers, “Spain is the new Sicily,” and this can be clearly seen in the whole collection. The images pay homage to the Spanish tradition of Flamenco dancing and bullfighting, which are both a celebration of life and customs.
One of the other characteristic hallmarks of Dolce & Gabbana’s new collection is that it is aimed at various generations of consumers, something that we have been supporting for a long time here.
This is not the first time that we have seen this fashion house include mothers and daughters together in the same collection. Gabbana caught our attention with his statement that “mothers and daughters now go shopping together.” This is the explanation provided by the founder of the fashion house for the wide age range that the collections cater to.
Just before the fashion show started, Domenico Dolce spoke about his intentions, both when creating this collection and as far as his life is concerned: “I want to be happy. I want to eat tomatoes and pasta. I want to feel passion.”
This collection Dolce & Gabbana has created is a perfect example of what we have been supporting through the role we play in fashion. We have always promoted passion as a something essential in any occupation and something that is absolutely crucial in the world of fashion. When a design or collection is created with passion, the final product is permeated with its creator’s emotions that shine through when perceived by the public and consumers.